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Join us! Unite for Good and grow your credit union!Image


The Unite for Good effort is an internal growth strategy developed by the Credit Union National Association (CUNA) in conjunction with its board, state leagues, credit unions and system partners.


The plan's action steps—to remove barriers, create awareness and foster service excellence—are aimed at helping more credit unions become their members' primary financial institution by compelling members to see credit unions as their best financial partner.


The realization of this shared vision is truly exciting: 55 million consumers choosing credit unions as their primary financial institution and $20 billion in quantifiable member benefits by 2023 (see graphic, right).


We’ve archived a series of articles published in League News and elsewhere to showcase the success of Wisconsin credit unions executing the plan’s action steps. Tell us how your credit union is furthering these objectives!


Unite for Good talking points (updates posted monthly) for your next meeting!

Removing Barriers


Credit unions remove barriers via the comment process


WI "Patent Troll" law protects CUs from expensive, frivolous claims 


State regulatory & statutory changes remove barriers for credit unions


Governor signs League-backed state regulatory relief bill


Wisconsin played a big role in advocacy that affects credit union income


House tax reform draft is a big win for credit unions


State regulatory reform removes barriers to Wisconsin credit unions' success


Activists fend off bankers' attack on independent credit union regulator


Register now: unite for good at state GAC!


GOAL: Remove Barriers. ACTION: Payroll Deduction


Meet the Board: Kevin J. Ralofsky says collaborate to grow



More strategies to remove barriers


Creating Awareness


Scorecard showcases the value of credit unions


Schools want to offer financial ed but need your help


Get the word out: use a WI credit union to save $117,000 over a lifetime! 


Sharing Positive Stories With Media Is Key During Tax Battle


Communicate Your Value Via Community Involvement


Wisconsin Credit Unions Communicate Their Value


More strategies to create awareness


Fostering Service Excellence


Shared Branching: Be Your Members' Primary Financial Institution


Wisconsin Credit Unions Made an Impact Through Service


Fostering Service Excellence: Special Convention Edition


Wisconsin Credit Unions Honored for Helping Small Business


Want Growth? Seize Opportunities to Serve (Jim Schrimpf, Brewery Credit Union CEO)


Shared Branching Offers Service Excellence, Growth


Lessons from the Shoe Cobbie – Serving People Is Its Own Reward (Credit Union Magazine)


More strategies to  foster service excellence


Christine Henzig, Director of Communications
(262) 408-6019