In 2008, the importance of credit union advocacy became even
more apparent when credit unions were again faced with the banking industry’s nationwide, grassroots effort to
lobby, legislate and regulate credit unions out of business.
Through ongoing advocacy efforts and programs like the 1 with The League
initiative, The League:
Preserved credit unions’ federal and state income
tax-exemption through lobbying and advocacy. The League also worked
to kill a bank-backed, CRA-like state bill that would have increased
credit unions’ compliance burdens and related costs.
Expanded credit unions’ involvement in the REAL Solutions
effort, which helps demonstrate the “credit union
difference” and the value of preserving credit unions’ tax
Illustrated the value of credit unions within the community with
REAL Solutions like the brass|STUDENT PROGRAM
and StretchPay, a turnkey
payday loan solution.
Advanced a bill to improve security of the confidential data
stored on members’ plastic payment cards.
Opened Credit Union House on the Capitol Square in Madison to
strengthen credit unions’ voice among lawmakers. Wisconsin is now
one of only two states to have such a facility in a state capital.
Expanded the number of Activists building pro-credit union
relationships with members of the community, media and government to
more than 900, while more than 500 Activists have now received
specialized advocacy training.
Published full page ads in daily newspapers throughout
Wisconsin to bring awareness to credit unions’ strong
financial position, continued share insurance protection and ongoing
availability of credit.
Provided sample communications to equip credit unions to
continue “safety and soundness” messaging.
Equipped credit unions with print pieces and videos to
explain the “Credit Union Difference.”
Part three of The League’s Year in Review series will look at
how The League’s Compliance Department helped credit unions stay
abreast of important regulatory and legal topics that could affect their
income, member service, reputation and more.