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League announces 2012  Dora Maxwell, Louise Herring & Desjardins Award winners

 

Each year, The League and Credit Union National Association sponsor the Dora Maxwell, Louise Herring and Desjardins Award competitions. These awards recognize credit unions of all asset sizes across the nation for their exceptional outreach and service to members and community.

Below is a list of Wisconsin, state-level winners for 2012 and a summary of their efforts. All state-level winners will be recognized at upcoming chapter meetings and all first-place winners go on to compete for national-level awards and a chance to be honored at CUNA's 2013 Governmental Affairs Conference in Washington, D.C. National winners will be announced later this fall.

 

DORA MAXWELL AWARD

Recognizes credit unions for their charitable work, community outreach and volunteerism. The award is named after Dora Maxwell, an early credit union pioneer who organized hundreds of credit unions, developed volunteer organizer clubs and worked with organizations on behalf of the poor.

 

First Place: Evergreen Credit Union ($20-50M Assets)

 

Evergreen CU is recognized for its support of the Neenah-Menasha Relay for Life, in which employees raised more than $2,500 for their local chapter of the American Cancer Society.

 

First Place: Valley Communities Credit Union ($100-200M Assets)

 

Valley Communities CU is recognized for its efforts to raise funds for Children’s Miracle Network Hospitals. As of July 2012, they had raised more than $3,310 for the year and surpassed their previous year’s donations.

 

First Place: Capital Credit Union ($200-500M Assets)

 

Capital CU is recognized for its fundraising efforts for the March of Dimes campaign that raised more than $30,000 - ten times the initial goal – through two walks and donations from employees and members.

 

LOUISE HERRING AWARD

Recognizes credit unions that provide extraordinary member service and programs that embrace the “credit union difference”. The award is named after Louise McCarren Herring, a credit union pioneer, who believed that the operational application of credit union philosophy helped better people's lives.

 

First Place: Brewery Credit Union (Less than $50M Assets)

 

Brewery CU is recognized for its "Fresh Start Checking" program, which provides a basic checking account for people who have been unable to open checking accounts because of problems managing checking accounts previously.

 

Second Place: St. Mary's & Affiliates Credit Union (Less than $50M Assets)

 

St. Mary's & Affiliates CU is recognized for the redesign of its youth accounts and materials, which included expanded resources of financial education, redeemable gifts and deposits that rewarded good grades.

 

First Place: Capital Credit Union ($250M - $1B Assets)

 

Capital CU is recognized for its “12 million” promotion, in which the CU set aside $12 million to reduce member debts and payments through refinancing personal loans at exceptionally low interest rates.

 

DESJARDINS AWARD

Recognizes credit unions for their outstanding involvement in youth financial education. The award is named in honor of Alphonse Desjardins, the founder of the North American credit union movement. Desjardins established the first “caisse populaire”, or people’s bank, in Quebec in 1900 and helped establish the first American credit union in New Hampshire in 1909.

 

Youth Financial Education Award Winners

 

First Place: Capital Credit Union ($150-500M Assets)

 

Capital CU is recognized for coordinating a presentation by author and educator Dennis Trittin at Kimberly High School, where he discussed money saving tips and life lessons for middle and high school students. Furthermore, the CU has an extensive relationship with Kimberly High School and works with classrooms to provide various financial education resources.

 

First Place: Altra Federal Credit Union (+$500M Assets)

 

Altra Federal CU is recognized for its extensive financial education efforts. Through youth events, school presentations, social media and websites, Altra Federal interacted with more than 2,239 students and taught them financial life skills. Most of these interactions took place in small group settings and these efforts have helped to cultivate great awareness for financial literacy in the School District of La Crosse.

 

First Place: Fox Communities CU, Capital CU, Lakeview CU, Community First CU and Unison CU (Group of CUs)

 

These CUs are being recognized for working together during Money Smart Week Wisconsin to help coordinate the "Big Read" event for kids in K-3rd Grade. The event features a story reading and discussion about making financial choices and purchases, and its popularity has helped other Big Read events to take place across the state.

 

Adult Financial Education Award Winners

 

First Place: Fox Communities CU, Capital CU, Lakeview CU, Community First CU and Unison CU (Group of CUs)

 

These CUs are being recognized for working together during Money Smart Week Wisconsin to help coordinate events adults and families like the “Get Real With Money” event – an interactive evaluation of financial behavior - and the “4th Annual Financial Makeover Challenge" in which four singles/families competed to reduce debt and increase savings.

 




The award programs take place each year and more information can be found here: www.theleague.coop/awards. If you have any questions about the award programs, please contact Chad Helminak at (608) 514-0080.