Wisconsin credit unions were the first in the nation to pioneer a
groundbreaking effort called REAL Solutions®.
REAL Solutions® is a statewide initiative to help real
Wisconsinites build financially strong, self-supporting families and
communities by offering innovative services and programs that:
Offer affordable alternatives to high-cost financial products and
Reduce dependency on predatory financial providers.
Increase financial literacy.
Improve personal financial management.
Encourage saving and wealth-building.
Provide an avenue to personal financial stability.
Improve the financial and economic well-being of
REAL Solutions® offers important outreach to people with
low or moderate incomes, new Americans and the "unbanked" – people
who, without help from non-for-profit, member-owned credit unions
– might be locked out of affordable saving and borrowing
opportunities. As member-owned organizations whose sole purpose is to
meet members' needs – regardless of members' wealth or whether the
institution profits – credit unions care intrinsically about
people’s personal financial health and the well-being of their
Through REAL Solutions®, Wisconsin consumers can gain the solid
financial footing they need to remain self-supporting, contributing
members of our state's economy. REAL Solutions® isn't any
particular program or service – it's a commitment by Wisconsin
credit unions to offer financial solutions that improve the lives of
their members and communities.
REAL Solutions® is among many reasons why credit unions differ from
other financial institutions. To learn more about credit unions and
locate one near you, please visit www.asmarterchoice.org.