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Social Media Info

Social Media Resources

 

Social Media as a marketing tool is becoming harder to ignore. It's rather inexpensive to maintain compared to conventional marketing strategies and it can promise some big returns for businesses that master it. For example, a business with a properly planned and implemented social media strategy can improve customer relationships, improve recruiting, reduce their customer service costs, improve their search engine rankings, increase their media coverage and influence sales.

 

For more information, contact Chris Henzig, Director of Communications, at (262) 408-6019.

 


 

Resources

 

Argument for Social Media

 

Case Studies

 


 

Getting started

 

Creating your Social Media Policy

 

Social Media Strategy

 

Safety and Prevention

 

Social Media monitoring tools

 

Social Media management tools

 


 

Facebook specific resources

 

Twitter specific resources

 


 

Additional resources

  • Mashable - Provides insights on a wide range of social media topics including tools, new features of social media websites and more.
  • Social Media Examiner - Strategy discussions, in addition to providing a wide range of tools to monitor social media networks.
  • ReadWriteWeb -  A weblog that covers all aspects of technology including social media.
  • Ragan Communications - Provides news and resources for corporate communicators with a heavy emphasis on social media.