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Online & Mobile Banking - Successful Member Penetration Techniques


Tuesday, January 29, 2013

10:00 - 11:00 am CST


Speaker:  Thomas Wright, Credit Union tech-talk


About the Program

Credit unions of all sizes recognize the benefits that online and mobile banking channels offer – a lower cost to serve, increased member loyalty and satisfaction, retention and a higher return on investment. But for many, breaking through the online and mobile banking adoption glass ceiling has been proven difficult. This session will cover some of the reasons that consumers are holding back and how credit unions can effectively address these concerns. With well-designed strategies and techniques, credit unions can extend the benefits of banking via the online and mobile channels to the broadest possible range of members.

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