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Jim Schrimpf, Brewery Credit Union, explains why now is a good time to aggressively pursue market share. Contact The League Marketing Agency if you need assistance.

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lOctober 14, 2009

Don’t assume that new regs don’t pertain to your credit union!
Many credit unions still think that some of the regulatory changes put into effect in 2009 don’t pertain to them but most likely they are wrong! With regulatory changes affecting everything from mortgage lending to credit card programs to open-ended lending and more it is important to not just assume that your credit union isn’t affected. Make sure by contacting The League’s Legal Affairs staff at (800) 242-0833.

Young Professionals Council member experiences tragedy
Mandi Paulick, a member of The League’s Young Professional’s Council and staff member of Oshkosh Community Credit Union, unexpectedly lost her husband, Chad, in a car accident last Friday. The League sends its condolences to Mandi and her family.

There's a lot to celebrate during International Credit Union Month, says League President
Credit unions have spent the past year helping members through some challenging circumstances, so many of us may not feel very festive as we observe International Credit Union Month and International Credit Union Day on Oct. 15. But it’s important to remember that the history of credit unions is rooted in helping members through difficult times. FULL STORY

Celebrating ICU Day with a visit to the media? Take The League’s release
Celebrating International Credit Union Day by visiting local media? Share The League’s International Credit Union Day press release while explaining how your credit union is helping members during these challenging times. The League’s press release can help you provide information that will reinforce the good things your credit union continues to do for its members.

Protect interchange income by taking action now!
The League is asking credit union Activists, staff and volunteers to take action on pending interchange fee legislation, by contacting their member of Congress and asking them to oppose this harmful legislation. In the coming weeks, federal hearings are going to be conducted to discuss proposals to reduce credit card interchange fees. Each time credit cards or debit cards are used a merchant is paid immediately and the credit union that issues the card receives interchange. Interchange reflects the merchant's fair share of the costs of this convenient system. Interchange fees support the credit card/debit card programs at credit unions and if they were reduced that could lead to members paying more to use the cards or the credit union may no longer provide the program. Learn more about the Interchange Fee issue.

Credit unions find creative uses for twitter
Several Wisconsin credit unions have realized that twitter, a micro-blogging website that allows users to share their thoughts in 140 characters or less, has the potential to be a tool that allows them to connect with their membership and others. FULL STORY

The REAL Focus: Expand REAL Solutions® with new tools from The League
In the latest REAL Focus column, Jill Weber, The League's Director of Member Solutions, provides updates on the REAL Progress & Pathways to Prosperity project and EdVest, as well as information on recent updates to The League's REAL Solutions® webpage. FULL STORY

CUs teach financial lessons this week during Money Smart Week Wisconsin
Credit unions around the state are providing their communities with financial education during Money Smart Week Wisconsin, which runs this week through Oct. 17. FULL STORY

Activists inform lawmakers about CU programs at hearings 
Several credit union Activists took part in legislative hearings on payday lending and foreclosures last week. FULL STORY

Credit Union News


Hispanic outreach important for membership growth
Credit unions have a prime opportunity to grow their membership by attracting the largest, fastest-growing, youngest and most underserved market: Hispanics. FULL STORY

Make your credit card a hero!  While “big bank” issuers continue to alienate cardholders by increasing rates, fees and minimum payments, in addition to providing mediocre service, your credit union’s card can swoop in and build goodwill and loyaltyFULL STORY

Hurry it’s not too late!  Get your prepaid gift, debit and travel card programs up and running before the holiday season.

Endorsed Vendors

Chapters help to strengthen movement through Legislative Nights
Credit union chapters are again committing to The League’s 1 with The League public relations and advocacy campaign by actively planning legislative nights and Activist trainings throughout the current chapter season. FULL STORY

Human Resources questions? The League has your answers
Your human resources are vital to your credit union’s operations, but making the most of these assets requires a thorough understanding of employment law. FULL STORY

Win free registration to the League’s 2010 Convention!
Submit a photo of your idea of Main Street and you’ll earn a chance to win one free registration to The League’s 2010 Annual Convention, May 12-15, in Green Bay. To participate, submit a digital color photo (in .jpg format) that embodies their idea of Main Street to Linda Hale by Oct. 31. The winning photo will appear on the cover of The League’s Annual Convention booklet. The photo does not need to have a credit union in it to qualify.

Filene podcast offers tips on reaching Generation Debt
As part of Filene’s podcast series, Anya Kamenetz, author of Generation Debt, shares her thoughts on how credit unions can better serve young adults. Kamenetz notes that the millennial generation differs from generations of the past partly because they carry unprecedented levels of student and consumer debt among other issues. FULL STORY

Make media relations more effective with FREE training from The League
Effective media relations is imperative for credit unions, because media coverage can be just as effective, if not more so, than advertising. The League’s FREE Media Relations Training will show you how to improve your credit union’s media relations by better identifying, capturing and communicating your message. The training is the first in a series of sessions that will continue into Spring. It is being offered by Christine Henzig, The League’s Director of Communications, and Chad Helminak, The League’s Web Producer & Media Relations Manager. Training sessions are scheduled for Oct. 27 at the Fox Valley Technical College in Appleton; Oct. 29 at Royal Credit Union in Eau Claire; Nov. 10 at The League’s Pewaukee Office; and Nov. 12 at the Credit Union House in Madison. For more information about the session or to register, contact Judy Phillips at (800) 242-0833.

Late-breaking headlines

Questions or comments? Please contact League Member Communications Specialist Melissa Polley at (800) 242-0833, Ext. 6045

Email change? Please contact Judy Phillips at (800) 242-0833, Ext. 6020

League News is a publication of The Wisconsin Credit Union League © 2009

Wisconsin Credit Union League
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Pewaukee, WI 53072
Phone: (262) 549-0200 or (800) 242-0833

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