Image Image


News Archive

A milestone worth celebrating!


When we reach the 100 millionth member milestone, nearly 1 in 3 Americans will be members of credit unions who:


  • Benefit primarily from their credit union’s operations, because there are no shareholders or Wall Street investors.

  • Share in their credit union’s earnings through higher rates on savings accounts, lower loan rates and lower and fewer fees on financial services.


  • Preserve a way to ensure benefits flow to themselves and their communities because of credit unions’ local ownership and cooperative structure.


Wisconsin credit unions' value to members and communities is detailed in the Scorecard.

Ask members for a "selfie" to celebrate America’s 100 million credit union members


Some time in August, the U.S. credit union movement is expected to add the 100 millionth member, offering credit unions a great opportunity to engage their members in the celebration and increase their loyalty.


Credit unions nationwide are invited to help "put a face" on the credit union movement as it reaches this milestone by urging members to submit a selfie that will display with others on the new website Members can visit the site to upload their selfies and share why they’re proud to be members. The site is growing rapidly.


Members can also use social media to submit selfies using the hashtag #100MM on Google+, Facebook, Instagram and Twitter.


Credit unions are encouraged to seek selfies from members to create buzz on social media while enlarging the collage online. Sample materials credit unions can use to engage their members are being added to CUNA's website.


Recent research conducted by CUNA revealed that engaging members in understanding the credit union difference and advocating on its behalf increases member loyalty. 


For more information, contact CUNA’s Grassroots Manager Adam Engelman.


©2005 Wisconsin Credit Union League. All rights reserved.
Site powered by iMIS.