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The Difference


People Before Profit Stories

Whether it’s helping a member escape predatory lending, rebuild credit, weather an illness, save for a home, or simply be given a second chance, credit unions are uniquely equipped to provide a lifeline when other financial institutions can’t or won’t. Check out our collection of stories below--all submitted by Wisconsin's credit unions. More will soon be added! Have your own story you'd like to share? Submit your story here.



Story Collection

Marathon County Employees Credit Union

Saving the Family Home

Aug 20, 2021
  • Second Chances & Refinancing
We had a member on the verge of losing her home that had been in the family for generations and both of her vehicles.
Fox Communities Credit Union

Establishing a $20k Small Business Grant Program

Aug 20, 2021
  • COVID-19 Response
This year, we established a $20,000 small business grant program to help our members attract more business.
Verve, a Credit Union

Solving a Dilemma

Aug 20, 2021
  • Second Chances & Refinancing
A member approached us with a dilemma. They were hoping to lower their auto payment to make room in their budget to purchase another vehicle.
Verve, a Credit Union

Better Products, Lower Payment, & Less Interest

Aug 20, 2021
  • Second Chances & Refinancing
He saved $1,600 in products, lowered his monthly payment by $71, and will now save a great deal in interest over the life of the loan.
N.E.W. Credit Union

They Reached Out When We Didn't Know Where to Turn

Aug 20, 2021
  • Rainy Day Support - Medical Bills
"I came down with COVID-19 after starting a new job. I was sick for three weeks and had no health insurance, and also developed another medical issue that I am still battling one year later."
Brokaw Credit Union

Delivery Service for an Elderly Member

Aug 20, 2021
  • Above & Beyond Service
We have an elderly member who has physical mobility limitations, does not drive, and lives a mile from our credit union.

What's a Credit Union?

What makes credit unions different from other financial institutions, and why does it matter? 

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Find A Credit Union Near You

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Credit Unions vs. Banks

What's the difference between a credit union and bank? Check out this interactive infographic! 

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Share Your Stories

From accounts of above and beyond member service, to granted second chances, to responses to disaster, to meeting community needs, to returning funds back to their members through patronage, and more—your stories educate policymakers and the public about their banking options and are vital to preserving The Credit Union Difference.

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