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The Difference


People Before Profit Stories

Whether it’s helping a member escape predatory lending, rebuild credit, weather an illness, save for a home, or simply be given a second chance, credit unions are uniquely equipped to provide a lifeline when other financial institutions can’t or won’t. Check out our collection of stories below--all submitted by Wisconsin's credit unions. More will soon be added! Have your own story you'd like to share? Submit your story here.



Story Collection

stories_t_focus credit union

Saving $10k in Auto Loan Financing

Dec 01, 2018
  • Auto Loans
During an account opening, a gentleman was telling us about a new car he recently purchased.
stories_t_evergreen credit union

An Environmentally Responsible Credit Union

Dec 01, 2018
'We are the most environmentally responsible credit union in the state of Wisconsin.
stories_t_enterprise credit union

Helping a Veteran After a Fire

Dec 01, 2018
  • Second Chances & Refinancing
A veteran had a hard time paying for lodging after losing his home in a fire.
stories_t_educators credit union

$15 Million in Loyalty Pay Back

Dec 01, 2018
  • Membership Perks
We’ve returned more than $15 million to our members since 2009 through a program called Loyalty Pay Back.
CoVantage Credit Union

Keeping Money in Members' Pockets

Dec 01, 2018
  • Paying Dividends
We help keep money in our members' pockets with low interest rates, higher deposit dividends, and fees crafted to change behavior--not purely to generate income.
Co-op Credit Union

Others Turned Them Away, But We Were Able to Help

Dec 01, 2018
  • Home Loans
When a couple sought their first big loan as a married couple, the husband insisted they call his bank, only to be discouraged from applying because of the unreasonably high rate.

What's a Credit Union?

What makes credit unions different from other financial institutions, and why does it matter? 

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Find A Credit Union Near You

Shouldn’t your money do more for you? Find a credit union that’s right for you!

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Credit Unions vs. Banks

What's the difference between a credit union and bank? Check out this interactive infographic! 

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Share Your Stories

From accounts of above and beyond member service, to granted second chances, to responses to disaster, to meeting community needs, to returning funds back to their members through patronage, and more—your stories educate policymakers and the public about their banking options and are vital to preserving The Credit Union Difference.

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