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The Difference


People Before Profit Stories

Whether it’s helping a member escape predatory lending, rebuild credit, weather an illness, save for a home, or simply be given a second chance, credit unions are uniquely equipped to provide a lifeline when other financial institutions can’t or won’t. Check out our collection of stories below--all submitted by Wisconsin's credit unions. Have your own story you'd like to share? Submit your story here.



Story Collection

Co-op Credit Union

Escape from Debt, Escape from Predatory Lending

Apr 01, 2019
  • Escaping Predatory Lending
'A member at Co-op Credit Union came through the drive-up and wanted to deposit a larger-than-normal check.
UnitedOne Credit Union

An Onsite Branch at Ascend

Apr 01, 2019
  • Community Partnerships
Ascend Services, Inc. provides community experiences, education, and employment opportunities that promote individual growth for residents of Manitowoc County.
N.E.W. Credit Union

From No Positive Credit to Mortgage Pre-Approval

Apr 01, 2019
  • Second Chances & Refinancing
I had no positive credit and 16 accounts in collections with a credit score of 400. N.E.W. Credit Union took the time to help me create the best plan of action to get out of debt and start building a positive credit history.
stories_t_tomah area credit union

Supporting the Community is Our Duty

Apr 01, 2019
  • Charity & Community Service
Throughout the past 10 years, we have raised over $118k for local non-profits, such as Tomah Area Cancer Support, Chasing Daylight Animal Shelter, Neighbor for Neighbor Food Pantry, North American Squirrel Association, and Children’s Miracle Network.
Thrivent Federal Credit Union

A Fresh Start

Apr 01, 2019
  • Second Chances & Refinancing
'Our member, a single mom, was looking to consolidate debt; however, she had been turned down by other financial institutions due to her 576 credit score.
stories_t_shoreline credit union

Keep Spending Local

Mar 21, 2019
  • Supporting Main St
Shoreline Credit Union’s Hometown Rewards program offers our members 2x rewards points for shopping at participating businesses that can then be redeemed for gift cards to those businesses.

What's a Credit Union?

What makes credit unions different from other financial institutions, and why does it matter? 

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Don't Tax My Credit Union

Credit unions are different than banks. As not-for-profit financial institutions, credit unions put people first. That’s why more than 140 million Americans choose credit unions as their trusted financial partner.

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Credit Unions vs. Banks

What's the difference between a credit union and bank? Check out this interactive infographic! 

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Share Your Stories

From accounts of above and beyond member service, to granted second chances, to responses to disaster, to meeting community needs, to returning funds back to their members through patronage, and more—your stories educate policymakers and the public about their banking options and are vital to preserving The Credit Union Difference.

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