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The Difference

People Before Profit Stories

Whether it’s helping a member escape predatory lending, rebuild credit, weather an illness, save for a home, or simply be given a second chance, credit unions are uniquely equipped to provide a lifeline when other financial institutions can’t or won’t. Check out our collection of stories below--all submitted by Wisconsin's credit unions. More will soon be added! Have your own story you'd like to share? Submit your story here.

Story Collection

Shipbuilders Credit Union

People Before Profit During COVID-19

Aug 11, 2021
  • COVID-19 Response
When the pandemic hit, however, SCU felt compelled to explore additional ways to show appreciation and support for its employees, members, and community.
Hayward Community Credit Union

Keeping Our Seniors Cool [Photo]

Aug 10, 2021
  • Charity & Community Service
Our local Senior Center did not have the funds to fix or replace the air conditioning that broke down in June.
Oakdale Credit Union

Becoming a Dementia-Friendly Business

Aug 06, 2021
  • Addressing Elder Financial Abuse
"By adding this to our tool belt, it’s just one more way we can treat our members like family."
Blackhawk Community Credit Union

Trust is an Amazing Privilege

Aug 05, 2021
  • Above & Beyond Service
During a cold winter day in 2020, one of our long-time Edgerton members drove into our parking lot and our staff noticed that he didn’t get out of his vehicle to come inside.
Firefighters Credit Union

Money Doesn't Buy Happiness, But it Does Buy Freedom [Video]

Aug 05, 2021
  • Second Chances & Refinancing
A couple was living paycheck to paycheck with substantial credit card debt. They were tired of getting nowhere making minimum payments and met with us after being told they were “un-bankable” by other banks.
Altra Federal Credit Union

Observant & Knowledgeable

Aug 03, 2021
  • Above & Beyond Service
“I called to get a payoff amount on a car loan due to it being totaled from an accident."

What's a Credit Union?

What makes credit unions different from other financial institutions, and why does it matter? 

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Find A Credit Union Near You

Welcome to a better way to do money. Open your eyes to a credit union and find one in your community!


Credit Unions vs. Banks

What's the difference between a credit union and bank? Check out this interactive infographic! 

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Share Your Stories

From accounts of above and beyond member service, to granted second chances, to responses to disaster, to meeting community needs, to returning funds back to their members through patronage, and more—your stories educate policymakers and the public about their banking options and are vital to preserving The Credit Union Difference.