Careers

Wisconsin Credit Union Foundation
Wisconsin's Credit Unions Unite for Good

Director of Marketing - 1st Community Credit Union

Job Posted: Aug 2, 2019
Job Expires:
Sep 30, 2019

Summary

1st Community Credit Union is looking for a Director of Marketing. This position is highly visible within the communities we serve and is responsible for the development and execution of our marketing strategies and tactics to drive the growth of new member growth, engagement, and retention. This position will develop customized and target marketing plans to reach our member segments, drive traffic, and create a meaningful member experiences to drive sales and foster loyalty. You will work with cross-functional teams to create and communicate our marketing strategies. In addition to the cross-functional teams, you will work directly with and supervise our marketing department. You would assist in the hire, training, supervision and coaching of the marketing team to ensure efficiency and quality of staff.

Responsibilities

  1. Manage execution of all our marketing campaigns to include; email campaigns, production for print and digital channels, branch merchandising, advertisements, promotions, member communications, and other marketing collateral and campaigns.
  2. Manage all social media channels, Google Adwords, website content and SEO.
  3. Write copy for marketing collateral, news releases, website content, Google ads, social media posts, and more.
  4. Hire, train, supervise and coach marketing staff.
  5. Select and manage marketing vendors.
  6. Prepare, implement and supervise the budget for marketing.
  7. Develop and Implement member educations programs.
  8. Envision and maintain creative marketing plans and public relation concepts.

Qualifications

A business related degree with experience in marketing and/or 5 years of related marketing management experience is required. We are seeking an individual who has excellent verbal and written communication skills and the knowledge of Microsoft office and other computer programs.

About the Organization

1st Community Credit Union is located western Wisconsin. Our field of membership serves anyone living or working in Trempealeau, Jackson, La Crosse, Monroe or Vernon counties. We have office locations in Sparta, West Salem and Tomah, WI. We work together as a team and love what we do.

How to Apply

Please submit your resume to Sandy Anderson at 1st Community Credit Union.