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CUNA offers three national awards programs on an annual basis for credit unions to be honored for supporting members and their communities. These programs are designed to encourage and recognize distinguished credit unions which demonstrate social responsibility, credit union philosophy, and financial education.

Now Accepting 2023 Award Submissions! Open through June 30, 2023. 




Dora Maxwell

The Dora Maxwell Award

Recognizing social responsibility

The Dora Maxwell Social Responsibility Community Service Award recognizes the charitable work and external programs of credit unions that benefit local communities, including fundraising and volunteering. 

Credit unions could receive an award for involvement in almost any kind of activity that helps other people or strengthens the structure of a community. This might include raising funds for charity, educational activities, or community involvement projects, such as a volunteer fair, building low-income housing, or loaning employees a few hours a week to work in hospitals, retirement homes, schools, et cetera.


Louise Herring Award

The Louise Herring Award

Recognizing extraordinary demonstration of credit union philosophy 

The Louise Herring Award for Philosophy in Action recognizes member-focused policies and practices that demonstrate credit unions' philosophy of putting people before profits. 

Some examples of eligible activities are provisions for the small saver or borrower, member programs for groups that are often economically challenged, internal programs or services that help to differentiate the credit union from other financial services' providers, programs that do an extraordinary job of encouraging thrift and provide a source of unbiased money management and consumer information, evidence of an exceptional degree of service to members, and more. 

Desjardins Awards

The Alphonse Desjardins Awards

Recognizing exemplary efforts to financially educate youth and adults

The Alphonse Desjardins Financial Education Awards recognize outstanding involvement in financial education. Two separate awards recognize credit unions' efforts to financially educate youth and adults. 

Some examples of eligible activities include group financial education seminars or webinars,online Q & A with a financial education expert, financial education that caters to at-risk populations, individual financial counseling, teen financial reality fairs, youth financial education outreach, in-school credit union branches, and more.