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The Difference


People Before Profit Stories

Whether it’s helping a member escape predatory lending, rebuild credit, weather an illness, save for a home, or simply be given a second chance, credit unions are uniquely equipped to provide a lifeline when other financial institutions can’t or won’t. Check out our collection of stories below--all submitted by Wisconsin's credit unions. More will soon be added! Have your own story you'd like to share? Submit your story here.



Story Collection

The Difference - Avestar Credit Union

In Control of Her Future

Jan 15, 2021
  • Second Chances & Refinancing
We had a young mother of two who was contemplating filing bankruptcy. Our loan officer gave her a call, and they talked about what she would be including in the bankruptcy.
PCM Credit Union

Mortgage Relief During the Pandemic

Jan 11, 2021
  • COVID-19 Response
In 2020, we developed a unique program for all first mortgage holders, giving them the ability to reduce their interest rate and the opportunity to enter into a simple modification agreement that would allow for 9 months of interest only payments.
The Difference - Fort Community Credit Union

Educating Our Communities

Sep 25, 2020
  • Fostering Financial Literacy
While many financial institutions say that they want more people to have a better understanding of personal finance, credit unions go the extra mile and actively find ways to educate our communities.
UnitedOne Credit Union

Helping Small Business Owners in a Difficult Year

Sep 21, 2020
  • COVID-19 Response
2020 was a struggle for so many people in our communities, including our small business owners.
WESTconsin Credit Union

Lowering Rates, Shortening Terms, Lowering Payments

Sep 15, 2020
  • Second Chances & Refinancing
A couple came into WESTconsin who had just wanted to open a savings and checking account. While opening these accounts, our Member Service Representative had a chance to review their financials.
WESTconsin Credit Union

"Thank You For Helping Save a Small Local Business"

Apr 20, 2020
  • COVID-19 Response
"The fact that you spent time funding our small $9,000 PPP loan just may have saved my business!"

What's a Credit Union?

What makes credit unions different from other financial institutions, and why does it matter? 

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Credit Unions vs. Banks

What's the difference between a credit union and bank? Check out this interactive infographic! 

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Share Your Stories

From accounts of above and beyond member service, to granted second chances, to responses to disaster, to meeting community needs, to returning funds back to their members through patronage, and more—your stories educate policymakers and the public about their banking options and are vital to preserving The Credit Union Difference.

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