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The Difference


People Before Profit Stories

Whether it’s helping a member escape predatory lending, rebuild credit, weather an illness, save for a home, or simply be given a second chance, credit unions are uniquely equipped to provide a lifeline when other financial institutions can’t or won’t. Check out our collection of stories below--all submitted by Wisconsin's credit unions. Have your own story you'd like to share? Submit your story here.



Story Collection

stories_t_heartland credit union 2024

A Plan & A Gentle Nudge

May 19, 2023
  • Second Chances & Refinancing
Two years ago, a member came to us with a credit score in the mid-500s and a number of collection and charged off items.
Royal Credit Union

Supporting a Community Staple

May 18, 2023
  • Charity & Community Service
We recently made a $300,000 gift to the Hudson Hockey Association in support of the remodel of the Hudson Sport and Civic Center.
Altra Federal Credit Union

Every Member Matters

May 12, 2023
  • Above & Beyond Service
I brought my dad in to make a deposit. He needed help with the deposit, and while it was only $10, he was treated like it was $10,000.
Blackhawk Community Credit Union

On the Frontline Against Fraud

May 12, 2023
  • Identity Theft Prevention & Mitigation
We are committed to protecting our members against emerging scams and financial fraud.
stories_t_ripco credit union

A Member For Life

May 12, 2023
  • Escaping Predatory Lending
A non-member was looking for a loan to pay off his payday loans. He and his wife’s credit scores were poor, as he had been out of work for over a year after breaking his back.
Prospera Credit Union

That Next Step

May 12, 2023
  • Auto Loans
A member who had recently moved from Puerto Rico after Hurricane Maria dreamed of getting his own truck.

What's a Credit Union?

What makes credit unions different from other financial institutions, and why does it matter? 

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Don't Tax My Credit Union

Credit unions are different than banks. As not-for-profit financial institutions, credit unions put people first. That’s why more than 140 million Americans choose credit unions as their trusted financial partner.

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Credit Unions vs. Banks

What's the difference between a credit union and bank? Check out this interactive infographic! 

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Share Your Stories

From accounts of above and beyond member service, to granted second chances, to responses to disaster, to meeting community needs, to returning funds back to their members through patronage, and more—your stories educate policymakers and the public about their banking options and are vital to preserving The Credit Union Difference.

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